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Digital Maturity for Marketing Processes
Digitizing the marketing process sets brand leaders apart from their industry competition. There are many specialized technologies essential for quality and efficiency in the marketing
Digitizing the marketing process sets brand leaders apart from their industry competition. There are many specialized technologies essential for quality and efficiency in the marketing
At a glance, managing creative projects may seem straightforward: Start things off with a kick-off meeting. Assign deadlines to everyone involved. Finalize communication methods. Then,
In 1974, daredevil Philippe Petit did the impossible. On the morning of August 6th, and after years of planning, Petit and his crew snuck into
Private label brands are winning the millennials market, and a key piece of their strategy is packaging. In the arena of consumer perception, private label
Color is vital to brand identity. Not only does it aid in brand recognition, it’s also how people make purchasing decisions and accept or reject
The beauty industry has been significantly impacted by the coronavirus (COVID-19). Masks, social distancing, and mass closures have not only limited social interaction but have
Download Now Companies are constantly seeking ways to innovate through packaging to meet ever-increasing consumer demands and foster connection. For each type of packaging, the