e-Books
2024 Packaging Trends
2024 is just around the corner. With a supply chain in flux, consumer preferences evolving, and sustainability at the forefront, the packaging landscape is expected
The beauty industry has been significantly impacted by the coronavirus (COVID-19). Masks, social distancing, and mass closures have not only limited social interaction but have changed how people work, travel, and visit with friends and family. Many question the benefit of using beauty products in the same way they did pre-COVID-19.
While 2020 was certainly a challenge for beauty brands, there were pockets of hope – most notably growing e-commerce sales.
In this e-Book, we explore the new reality for beauty brands, how you can capitalize on the trends we saw last year and expect to see this year, and how to create outstanding omnichannel campaigns to bounce back strong in 2021.
Topics covered include:
2024 is just around the corner. With a supply chain in flux, consumer preferences evolving, and sustainability at the forefront, the packaging landscape is expected
In 2023, brands and suppliers will need to become more agile to remain competitive and thrive in the face of new market challenges. Packaging professionals
Packaging is mission critical when it comes to catching a consumer’s attention. In fact, packaging drives purchasing behaviors; 64% of consumers try a new product because